FitFul™ - Feed Your Athlete

Right nutrition.
At the right time.

We provide ready-to-eat, nutritionally balanced meals designed for the needs of participants in sporting events ranging from 5K races to Iron-distance triathlons.

Our sole focus is the delivery of proper nutrients to athletes immediately after their race, while eliminating the challenges associated with post-race catering, volunteer coordination, food safety and special dietary needs.

FitFul vs. Bagels & Pizza

Nutrition

Each FitFul™ Race Day package contains the proper balance of macro and micro nutrients to help recovery and promote general well-being. Packets are optimized for the event type and race duration and include all-natural and organic ingredients.

Convenience

Our FitFul™ Race Day packages are conveniently delivered in air-sealed, easy-open containers that can be enjoyed within minutes of finishing the race. Packages are made from 100% post-recycled materials and include everything an athlete needs, even a wet napkin.

Safety

Research shows that immune system protection can be up to 500% lower after an endurance event and delivering a healthy, balanced meal in a safe, sanitary way is of paramount importance to race organizers.

Liability

Race directors have enough to worry about. Volunteers, permits, escalating insurance costs. Post-race nutrition and even more importantly, the possible negative effects of improper and unsanitary food handling, should not be one of them.

Selection

Vegan, vegetarian, Kosher, Gluten-free...FitFul™ Race Day is a solution for more than 25% of athletes with special dietary needs. Our co-branded meal ordering portal allows your race participants to select their custom meals and enjoy their race without undue dietary stress.

Value

FitFul™ Race Day packages are more cost efficient than any alternative, especially when considering the zero-waste effect of properly delivered meals. Most importantly, delivering an amazing race-day experience should include an amazing post-race meal.

News & Press

FitFul™ was recognized by the Council for Responsible Sport as one of the Key Innovations that helped the Marine Corps Marathon earn Kudos for sustainable and responsible racing!

October issue of Tri Magazine features an in-depth review of our FitFul™ Race Day meal pack.

FitFul™ Sponsored Athlete Mimi Anderson Sets New Badwater 135 Course Record

FitFul™ and Marine Corps Marathon Announce Partnership

Sponsorships & Memberships

At FitFul, we believe that everyone is responsible to help build a better world. Our employees donate their time and effort to many worthwhile causes and we strive to support the following non-profit and membership organizations.

The Endurance Trust, Inc., was founded in 2005 as a 501(c)(3) non-profit organization to help endurance athletes make a difference in the world they race. FitFul donates portion of our profits from each meal delivered to assist the Endurance Trust in their valuable mission.

FitFul is a proud member of Running USA, created to improve the status of road racing in the United States through collective marketing and promotions, services to runners and events and the development of American world class stars.

Right nutrition. At the right time.